& we are BACK with LIVE EXPERIENCES! Though this year’s Asian Paints Sales Conference 2020-21 was held in a whole new avatar with new challenges and new experiences, it was brought alive with the same passion! 47 live events across the country. 2400+ live audience across locations. 10+ hours of live streaming and engaging content. ALL connected on one platform!
Made of stardust and magical things..... This is how we would describe the night that Asian Paints officially forayed into the world of furnishings and decor. Hosted in Mumbai & New Delhi, the event saw the coming together of Asian Paints and The Pure Concept to open up a whole new world of decor for furnishing retailers along with the new collection unveils of their 3 signature brands. Pure Royale - The Classic Atelier Ador - The Myriad Atelier Sabyasachi for Nilaya - The Exquisite Atelier Projection mapping x performances x music x fashion x gourmet pairings and so much more.... Day 2 of the event also hosted ColourNext 21, with a showcase of the brand’s colour trends for the year and the official unveil of the Colour Of The Year - CHERISH. P.S. - this was our first large scale live audience event after a year, and while we followed all guidelines, testing and norms as is the need of the hour, we were reunited with our passion of live experiences and creating magic on ground.
We conceptualized, planned and executed the Asian Paints first ever virtual annual general meeting for the year 2019-20 using our proprietary virtual event platform be.LIVE. The 2.5-hour AGM was a hybrid model that had 4 board of directors on-site on a chroma set, while 11 other directors and 14 shareholders connected from their respective homes across the country.
Asian paints launched their incipient line of furniture, fabrics and lighting on the 21st September through a physidigital interaction which involved Asian Paints CEO Mr. Amit Syngle and the ever enthralling Soha Ali Khan. The launch too place in midst of 250+ exhilarated viewers including employees, dealers and architects from across the country.
We launched Asian Paints ‘Beautiful Homes’ across 3 cities, which were inaugurated by Mr. Amit Syngle. Physical launch events which were executed following all COVID safety protocols were streamed to a virtual audience.
We conducted the Asian Paints Knowledge Exchange Series virtually, where the MD & CEO Mr. Amit Syngle welcomed the esteemed panelists. The platform empowered a multi-speaker discussion where the speakers exchanged their perspective regarding the challenges of new age government & infrastructure. The live webinar had a viewership of 350 guests who could interact with the panelists during the Q&A session.
The yearly international Incentive program for applicators was held virtually for Asian Paints team to meet their extended family during the pandemic. Two virtual events were organized for Asian Paints leadership to interact with the applicators from ‘Water Proofing Paints’ division.These engaging sessions provided deep insights on future plans and answered applicators’business queries.
An annual event that celebrates the innovators of Asian Paints’ Research & Technology department for their relentless commitments and achievements garnered throughout the year.
It was a 2-day long fiesta where the dealers were surprised with various experiences in which they got a chance to meet Mr. Amitabh Bachchan at the sets of KBC, enjoy the waves of the sea via a cruise and a musical treat by the electrifying performances of Kailash Kher and Neeti Mohan.
Asian Paints Sales Conference is an annual event conducted by Asian Paints wherein the entire sales team from across the country comes under one roof for 2 days to review the past year and at the same time revel in celebrations. The key objective was to engage the sales force with the help of innovative technologies and digital mediums.
Annual dealer incentive trip celebrating the past year for the ‘Super Premium Members’ of the Asian Paints privilege club in God’s own continent- Africa. A 7-day itinerary divided between the untouched lands of Masai Mara and the adventurous territory of Zambia, concluded with exciting game drives and adrenaline pumping activities.
We executed a 5 day incentive trip to celebrate the top performing contractors & applicators, along with their families, of the brand with a once in a lifetime experience. Annual applicator incentive trip celebrating the past year for the members of the Asian Paints Super Premium Club in the lands of alps, watches & chocolates – Switzerland. A 5-day itinerary divided between the highest peaks, to the picture-perfect valleys, concluded with exciting games and fun-filled family activities.